A Global Influencer, Talent & Model
Management Group Trusted by
Iconic Brands
Almaz Agency has become one of the most dynamic and prestigious talent management and influencer marketing agencies in
the luxury and lifestyle segment. Renowned for connecting top-tier talent with leading brands, Almaz Agency delivers exceptional
results through influencer collaborations, event planning, campaign casting, and full-service production support.
Our Projects
ABOUT ALMAZ AGENCY
Welcome to Almaz, founded by Ruhama Negassi in 2017 in Berlin. With a passion for quality over quantity, Ruhama, named after her mother’s inspiration, sees models as diamonds—nurturing them from raw to refined. Her agency excels in scouting and managing new faces for global opportunities.
Having entered the fashion industry at 16, Ruhama’s journey as a Model Booker at 19 exposed her to top models and renowned clients worldwide. In 2017, she established her Scouting and Management Agency, driven by a mission to impart her expertise to aspiring models.
Ruhama’s approach goes beyond traditional scouting. She prefers a personal touch, helping models understand professionalism, positive attitudes, and self-care. Her love for fashion and outgoing nature has cultivated a vast network within the industry.
Ruhama is not just a scout; she’s a mentor, a model coach, and a supportive presence. Her keen eye and networking skills connect talents with the right opportunities, be it for testimonials, lookbooks, campaigns, or influencer collaborations. Almaz Agency aims to create a loyal tribe of happy clients, a testament to Ruhama’s commitment to quality and personalized success in the dynamic world of fashion.
Our Services
Social Media Marketing
We develop innovative social media campaigns tailored to your brand’s needs.
• Creative Concept & Strategy
• KPI Value-Matching
• Talent Sourcing & Selection
• Campaign Execution
• Analysis & Reporting
Content Creation
From concept to production, we create engaging content that resonates.
• Content Plan & Strategy
• Creative Direction
• Content Production
• Photographer & Videographer Sourcing
• IGC (Influencer Generated Content) Campaigns
• BGC (Brand Generated Content) Campaigns
Events
We craft unique brand experiences that leave a lasting impact.
• Creative Concept & Strategy
• Guest List Management
• Seedings
• Offline Experiences (Events, Pop-Ups, Brand Dinners)
Production
We go beyond mere connections and bring your vision to life.
• Casting & Talent Selection
• Photographer & Videographer Network
• Fashion Styling
• Hair & Makeup Artists
• Creative & Art Direction
• Full-Scale Production Management
Casting
Finding the perfect model or talent is an art form.
• Whether it’s for:
◦ Hair jobs
◦ Runway shows
◦ Campaigns
We go beyond simple selection—guiding you through the entire process:
◦ Casting
◦ Fittings
◦ Grand finale
Testimonial
We connect you with the perfect content creators and testimonials to amplify your brand.
• Curating authentic voices that resonate with your audience.
• Building trust and credibility through real stories.
• Creating compelling narratives that highlight your brand’s true value.
Ready to get Started. Let's work together
Casting
Welcome to our Casting service, where finding the perfect model or talent is an art form. Whether you’re seeking the ideal fit for a hair job, a runway show, a cookbook or campaign, we’ve got you covered. Our expertise extend beyond mere selection; for runway shows, we guide you through the entire process- from casting and fittings to the grand finale.
Content Creation
Where we turn your ideas into impactful content that resonates with your audience and amplifies your influence. From engaging visuals to authentic storytelling, we tailor each piece to elevate your brand and captivate your followers. Let us be your partner in transforming ideas into influential content that leaves a lasting impression in the digital landscape.
Testimonial
We find the perfect content creators and testimonials to amplify your brand. We curate authentic voices that resonate with your audience, building trust and credibility. Let us elevate your brand with compelling narratives that shows the true value you provide. Your story, told by those who love you brand the most.
Scouting
Where we make your desires a reality. Carefully curated our exclusive talents range from established models, content creators, musicians, actors, to fresh faces and upcoming talent. We’ve expanded our reach globally through partnerships with major agencies, ensuring that we deliver precisely what you want and need.
Our Talents
Sarah
Luise
Sinja
